CRM Jobs - Marketing Automation Specialist - Salesforce Experience, 21537

at FRG Technology Consulting
Location Chicago, IL
Date Posted February 9, 2019
Category Default
Job Type Full-time

Description

Marketing Automation Specialist, Salesforce Experience, Downtown Chicago

Key Responsibilities:

  • Maintain Salesforce CRM and Marketing Automation Platform for the marketing team, including lead lifecycle workflows, data enrichment, lead scoring, and setting up drip and nurture emails
  • Manage website tracking and digital marketing pixels through Google Analytics and Google Tag Manager
  • Assist in development of digital marketing campagins
  • Maintain data hygiene of marketing database, including de-duplication, importing and exporting records
  • Manage data flow and integrations between several tracking systems including Google Analytics, Pardot and Salesforce
  • Create segmented lists of different target audiences based on personas and demographics

Core Competencies:

  • Hands on experience with Salesforce CRM including setting up reports and dashboards
  • Hands on experience with a marketing automation platform integrated with Salesforce CRM
  • Experience with Google Analytics and Tag Manager

Benefits:

  • Health Insurance and Wellness Benefits (Medical, Dental, Vision)
  • 401K
  • Generous PTO
  • Casual Attire work Atmosphere