|Date Posted||May 4, 2021|
Koozie Group is on the hunt for our next Marketing Team Member! We are seeking a Salesforce Marketing Cloud Administrator who will OPTIMIZE our current implementation and support ongoing development in the Salesforce platform. We are searching far and wide for someone with a deep understanding of Marketing Cloud who will partner with our marketing and Salesforce teams to ensure we maintain excellence in our platform utilization.
· Maintain and optimize contact data integrity, data extensions and subscriber lists
· Build and improve Journeys for defined marketing objectives in coordination with content and other teams
· Implement a segmentation strategy for all defined data and personas
· Analyze the health of ongoing email deliverability, IP, and domains
· Lead the implementation of future Marketing Cloud Studios, and collaborate or guide potential Datorama implementation
· Maintain and optimize synchronized data from Salesforce CRM to Marketing Cloud and back using Salesforce Connecter and administrative Journeys (passing Contact Activities)
· Strong understanding of Salesforce Marketing Cloud and working knowledge of Studios and Builders
· Marketing Cloud Admin certification
· Experience with AMPscript and SQL
· Experience with HTML and CSS
· Exceptional communication skills with the ability to understand and articulate complex requirements.
· Ability to analyze/summarize data and share findings with stakeholders