Marketing & CRM Specialist

at Zarpac
Published May 13, 2022
Location Greenville, SC
Category Default  
Job Type Full-time  

Description

Continue Your Career as a Marketing & CRM Specialist in a Growing Company

At ProMach, we’re looking for people who want to shine. You’ll have opportunities to take your career in the direction you desire. You can be creative. Strategic. Persuasive. Influential. A mechanical marvel. A customer service authority. Meticulous. A closer. A futurist.

You’ll be challenged and rewarded. Make friends and have fun. Improve our customers’ packaging performance and efficiency every day. Help build the future of packaging automation. We’re proud of that and hope you will be too.

Do we have your attention? Keep reading.

We are looking for an experienced Marketing & CRM Specialist for ProMach’s Zarpac product brand. Zarpac provides a full range of services for packaging machinery production lines, including design and engineering services, turnkey integration, digital intelligence, and conveyor systems from various go-to market product brands including Zarpac, ZPI, and Statera.

In this role, you will...

  • Oversee digital content strategy for web sites, blog, social media, inbound links, SEO, PPC, and remarketing
  • Lead the creation of effective marketing content, including copywriting for web sites and blogs, as well as case studies, photos, videos, brochures, sales sheets, and more
  • Manage the creation and development of highly effective customer and market-focused presentations
  • Measure analytics and metrics of marketing activities including email marketing, web sites, and social media; deliver reports to senior management team
  • Assist with all aspects of Salesforce CRM and Pardot Marketing Automation
  • Support data-driven collaboration, cross-selling initiatives, success stories, and best practice sharing across ProMach product brands
  • Oversee annual marketing budget and ensure activities and spend align with budget
  • Support the VP of Sales in developing tactics to capture new opportunities with existing and potential customers with specific participation in target market initiatives
  • Monitor competitive companies and marketing activities
  • Plan all aspects of industry trade shows (including logistics, as well as pre-, at- and post-show marketing communications and reporting)

Who we're looking for?

  • 3+ years of experience in digital marketing is required, preferably in packaging equipment or a B2B manufacturing industry
  • Experience with Salesforce CRM or other CRM systems is required
  • Experience with Pardot or other Marketing Automation systems is required
  • Experience with content management systems (CMS) is required
  • Strong knowledge and understanding of current trends in marketing
  • Excellent written and verbal communication skills
  • Excellent organizational skills, with ability to prioritize and manage multiple projects
  • Self-directed, works well in team environment
  • Expertise with Microsoft Office including Word, Excel, and PowerPoint
  • Expertise with Adobe Creative Suite
  • Ability to travel occasionally (10%)

What’s in it for you?

There's no monopoly on good ideas or limits to how far you can advance with our team. We offer an open, communicative environment that fosters individual initiative. We pride ourselves in being a company where people choose to build a career.

In addition to growth opportunities, as a ProMach employee, you receive more than just a paycheck.

Total compensation includes your salary, comprehensive medical/dental/vision programs, as well as life insurance, a generous paid time off program, and a retirement savings plan with a company match. And because we understand the importance of feeling protected, there is no waiting period for benefits – you are eligible on your first day of employment!

Pro Mach, Inc.

We have been named to the Inc. 5,000 list of fastest growing private companies in the U.S. seven times. We continue to introduce innovative products, enter new markets, expand our global presence, and actively acquire new capabilities.

We have the rewards, opportunities, and the market strengths of a large organization combined with the entrepreneurial culture of a small, fast-paced company. You will enjoy the benefits of working with a growing company that competes globally with the personal touch and feel of a smaller company where you can make an impact every day.

Zarpac

A single source of integrated solutions with global reach and a world of experience, Zarpac is a network of technical experts working together to deliver the most efficient and economical solutions, anywhere in the world. Integration, engineering, design/build, data collection, advanced analytics, machine forensics, track and trace, and more: Zarpac delivers innovation from every corner, creating complete solutions from ProMach’s best-in-class packaging partners and beyond.

Curious about life at ProMach? Follow us on LinkedIn, Twitter, and Instagram!

More career opportunities to consider!

ProMach is an Equal Opportunity Employer. Pro Mach uses E-Verify to verify employment eligibility of all new hires to work in the United States. Pro Mach is a drug-free workplace.

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.

#ZARUS

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